TRAQ by Titan | Brand Launch Campaign

Launched TRAQ, Titan’s performance gear smart watch, with a bold 3D-led brand film that matched the product’s high-energy positioning. The campaign combined storytelling with a sleek product reveal, showcasing how TRAQ empowers individuals to track progress, push limits, and own their performance journey.

The film leveraged motion graphics and 3D visualization to bring the product’s tech-first design and functionality to life — positioning TRAQ as a smart, stylish companion for goal-driven individuals.